Celebrations

33 Iconic Barbie Outfit Ideas for Parties and Play in 2025

by: Caylie Herrmann

Last Updated on Oct 6th 2025

Barbie outfit ideas have been around for as long as the doll herself. And while it's not always rosy, everybody has an opinion about Barbie. Some grew up loving her, others rolled their eyes at her perfect smile — and plenty of people secretly did both. That’s the power of a figure who’s been shaping fashion and imagination since the late 1950s.

What does Barbie wear? Well, what doesn’t she wear? She isn’t just a fashionista. She’s been a doctor, a politician, a vet, a nanny and so much more. She’s worn many (figurative and literal) hats since she first hit toy shelves, and new Barbies keep arriving all the time. According to Ferris University, Barbie’s creator wanted her to represent the fact that women had choices. In other words, Barbie can be anything.

So what should you wear to dress up as Barbie? Let’s talk about it. Below you’ll find a mix of store-bought and DIY Barbie outfit ideas for Barbie theme parties, Halloween or any themed event that needs a little extra pink.

Best Barbie Outfit Ideas for Adults

Barbie outfit ideas for adults cover everything from career looks to red-carpet glam. For female fans, these outfits work just as well at a Barbie theme party as they do at Halloween, and not every look has to be pink. Some Barbie outfit ideas lean bold, others more understated — but all give you room to play.

1. Original Bathing Suit Barbie

This swimsuit Barbie outfit idea is classic Barbie. — *The striped swimsuit that started it all (via Canva)*

Step into the 1950s with Barbie’s debut look — a sleek black-and-white striped swimsuit paired with cat-eye sunglasses and perfectly curled hair. It’s timeless, chic and perfect for a Barbie beach party. Wear sheer stockings to stay warm if it’s a Halloween costume idea.

2. Malibu Barbie

Malibu Barbie costume — Sun, surf and Barbiecore at the beach *(via Canva)*

Malibu Barbie is an easy DIY Barbie outfit idea, especially if you're looking for easy DIY Halloween costumes. This classic Barbie wears a light blue one-piece bathing suit, although modern Barbies can wear any simple monotone bathing suit. Don a pair of sunglasses and carry around a surfboard or bodyboard and wear a blonde wig if you’re not already blonde. It’s not the most obvious Barbie outfit, but it totally fits the theme.

3. Classic Ken

classic Ken costume — *No pink, no Barbie, but still on theme (via Canva)*

Not all Barbie costumes are for women. Classic Ken is instantly recognizable at a Barbie party — red swim trunks, striped shirt, cool shades and that clean-cut charm. Simple but effective.

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4. Barbie In Her Box

barbie box costume — *Life in plastic* *— literally boxed in* *(via Canva)*

This is such a fun Barbie outfit idea for a party. It’s a bit tough to move around in, but people will know what you are from across the room. Inside the box, you can really wear anything you’d like. The star of the show is the bright pink Barbie box. You can either buy or make your own from cardboard and clear plastic. Add straps or accessories inside the box for fun. It’s a crowd-pleaser, though maybe not the most mobile choice.

5. All Pink Barbie Girl

An all-pink Barbie outfit idea — *Head-to-toe pink for instant Barbie vibes* *(via Canva)*

While Barbie has certainly branched out, we often think of pink as “her color.” If you have blonde hair and an all-pink outfit with a few ultra-feminine touches (like pink platform heels), your outfit will easily read as “Barbie,” and this DIY Barbie outfit idea will be a success even without classic Barbie costume elements. You can shop your closet for this one.

6. Weird Barbie

weird barbie costume — *Go for messy hair for* *a cult-fave look* *(via Freepik)*

Thanks to the Barbie movie, Weird Barbie is an icon in her own right. Messy cropped hair, a paint-splattered pink dress and a unique pose that non-contortionists may not be able to replicate. This outfit idea is a lot of fun and you should do it while it’s still recognizable.

7. Just Allan

barbie Allan costume — *Ken's* *often-overlooked buddy makes an entrance* *(via Amazon)*

Who’s Allan? He’s Ken’s underrated friend, and he's finally getting his moment. He and Ken share clothes. All you need is a striped shirt and blue shorts, ideally echoing his movie look. Pair him with a Ken for a costume duo that true fans will love.

8. Totally Hair Barbie

Totally Hair Barbie was all about, well, the hair. A flowing blonde wig, a pink headband and a 60s-inspired swirl-patterned dress complete this throwback look. Perfect for anyone who loves a statement hairstyle.

9. President Barbie

Take inspiration from President Barbie with this Barbie outfit idea. — *A powersuit in pink, or not (via Canva)*

Most Barbie outfit ideas for female partygoers lean pink, but Barbie’s done it all — including running for president. A pink pantsuit (or any bold color will do), “President Barbie” sash and a briefcase give you instant campaign trail energy. Confident, stylish and commanding.

10. Diamond Anniversary Barbie

Diamond Anniversary Barbie marked six decades in style. A floor-length silver gown, sequins and sparkle make this outfit a show-stopper. This outfit idea is perfect for anyone who has serious sewing skills or wants a dramatic, ready-made look.

11. Holiday Barbie

holiday barbie costume — *New festive glamor every year (via Pinterest)*

If your Barbie event is during the holiday season, consider dressing up as a holiday Barbie. Holiday Barbies have been collector favorites for decades, often wearing sweeping red, green or silver gowns. Choose the year that means something to you — like the year you were born — for a personal twist.

12. Pink Gingham Movie Barbie

The Barbie movie created a new, recognizable (and simple) Barbie outfit. The classic pink gingham dress is now the iconic Barbie go-to look. Wear a high blonde ponytail and some pink vintage heels and you’ll have a full Barbie outfit that's easy to recreate.

13. Doctor or Vet Barbie

This Barbie-inspired outfit of pink scrubs is perfect for doctors and nurses. — *Scrubs and a* *stethoscope for a Barbie with brains* *(via Canva)*

Barbie has had plenty of careers, but doctor and vet are among her most iconic. While the uniforms don’t have to be pink, they can make Barbie easier to identify, so consider a pink medical coat or pink scrubs. Wear a stethoscope and carry a clipboard to complete the look.

14. Toy Story Barbie

toy story barbie costume — *Retro* *jazzercise energy straight from Pixar* *(via Pinterest)*

Toy Story Barbie looks like she’s ready for jazzercise class. Now that the Toy Story movies are behind us, she's not as common, but she makes a great Barbie outfit idea. With her teal bodysuit, pink belt, colorful leg warmers and a high ponytail, it’s a nostalgic, niche costume that doubles as a fun 80s costume idea.

15. Beach Ken

beach ken costume — *Ken* *with one job: beach* *(via Amazon)*

As the Barbie movie joked, Ken’s job is simply “beach.” Like Malibu Barbie, you can use any swimsuit for this outfit, but in the movie, Ken wears a pastel-striped set and carries a surfboard. This will be the most recognizable option.

16. Tour Guide Barbie

Another Toy Story cameo, Tour Guide Barbie is prim and cheerful. She has a super-sweet demeanor that’s fun to mimic at parties, so if you’re willing to stay in character, she’s a great choice. She wears a dark blue short-sleeved button-down dress with a green belt and a matching blue pillbox hat. Don't forget your “Barbie” name tag.

17. Mermaid Barbie

A mermaid Barbie-inspired outfit. — *Sequins, shells and a tail fit for fantasy* *(via Canva)*

Barbie can be anything, even a mermaid! And mermaid Barbie goes all-out with accessories. A bedazzled bikini top and a long, wavy blonde wig full of beachy accessories are essential. You’ll also need a tail, preferably in pink. It's not the easiest for mobility, so have a friend help you get around if you’re going to a party in this fun and aquatic Barbie outfit idea.

Best Barbie Outfit Ideas for Couples

Couples’ costume ideas can be tricky, but Barbie and Ken have been pairing up for decades. Some outfits lean romantic, others playful, but they all fit the theme of dress-to-impress. Whether it’s Western Barbie and Ken or a tongue-in-cheek Barbie movie duo, these costumes guarantee you’ll make an entrance together.

18. Rollerblading Barbie and Ken

roller blading barbie and ken costume — *Neon* *spandex, knee pads and total 90s fun* *(via Pinterest)*

Straight from the Barbie movie, Rollerblading Barbie and Ken are dressed in matching neon-colored outfits, complete with helmets and knee pads. They're ready to go for a roll down the boardwalk (or into the nearest Halloween party). You'll easily find a ready-to-buy option, but they're easy enough to DIY if you’re feeling crafty.

19. Midge and Allan

Midge and Allan may not be as famous as Barbie and Ken, but they’re great for couples who want something different. There are several ways to go with this couple’s Barbie outfit idea, but we recommend the “Happy Family” version for pregnant couples. Midge wears a purple dress and has her reddish hair in a half-up-half-down style. While Allan wears a blue flannel shirt, a white tee and khakis (or he can wear the classic striped outfit).

20. Ken and Allan

Ken and Allan barbie costumes — A *buddy pairing with campy charm* *(via Reddit)*

Ken and Allan make an unexpectedly fun costume duo idea, especially for two guys or friends teaming up. Pick any Ken from the list and pair him with Allan’s striped shirt and shorts. Fans will love the reference.

21. Western Barbie and Ken

Another hit from the Barbie movie, Barbie and Ken don adorable Western-themed outfits. Barbie wears a sparkly pink cowgirl set while Ken looks more classic in a black cowboy ensemble. These are widely sold in costume shops, but thrifting western gear with a little DIY glam works just as well.

22. Matching Barbie Box Set

For photos, few costumes beat this. Pick any theme — Malibu, Holiday, or even two of the same Barbie, then build matching boxes, or even one oversized box to fit both of you. Not the most practical for moving around, but it makes for show-stopping pictures.

23. Barbie Marriage Set

This Barbie outfit idea is (hopefully) living happily ever after. The Barbie marriage outfit set features a bride and groom (or two Barbie brides), dressed in their wedding finery. Don't be afraid to go completely over the top with this one. A thrifted wedding dress, veil and bouquet paired with a sharp suit create an over-the-top, romantic set that’s unmistakably Barbie.

24. Toy Story Barbie and Ken

On his own, Toy Story Ken isn’t very recognizable. With Barbie, however, the pair becomes obvious. He wears teal pleated shorts, a blue leopard-print button-up tee, and a teal ascot to match Barbie’s teal bodysuit. It's a colorful, nostalgic nod to the 90s movies.

Best Barbie Outfit Ideas for Kids

Barbie outfit ideas for kids keep the playfulness front and center. Princess gowns and ballerina tutus are always winners, but not every child wants a pink costume. From sporty Stacie to storybook Skipper, kids can find Barbie theme party outfits that feel like their own.

25. Awesome Skateboard Stacie

Skateboard Stacie costume — *All you really need is the bright colored skateboard (via Canva)*

Stacie, Barbie’s sporty sister, is perfect for active kids. This fun outfit features a colorful outfit, knee pads and a colored (preferably pink) skateboard. Stacie wears cargo pants and a t-shirt and her safety gear is all hot pink.

26. Babysitter Skipper

Skipper is Barbie’s teen sister, and she often appears as a babysitter, making this a fun choice for tweens or teens. There have been several versions of babysitter Skipper, but she usually wears a dress or skirt and top, and she has a baby and baby accessories with her. Teens without younger siblings can hold dolls instead. This is niche, but an excellent part of a family costume.

27. Princess Barbie

What are some different Barbie themes? Well, “princess” is a common one. Princess Barbie combines two favorite things for kids: Barbie and fairy tales. A pink fluffy dress, a blonde wig and a tiara will make your little princess’s dreams come true. Easy to buy or recreate with dress-up clothes.

28. Power Wheels Kelly and Tommy

If you have two little ones, this is such a fun Barbie outfit idea for kids. You’ll need a Barbie Jeep (or a handmade one made from boxes). For Kelly, the Jeep can be pink. For Tommy, it’s blue. Both children can sit in the jeep wearing the classic doll outfits. Tommy is in pastel blue striped overalls and Kelly wears a sweet pink dress. Again, niche, but perfect for family costumes.

29. Ballerina Barbie

ballerina barbie costume — *Pink tutus and tiaras sell the Barbie look* *(via Canva)*

This is an awesome Barbie outfit idea for a little girl on her own, but it’s also great for moms and daughters or older and younger sisters. Ballet Recital Barbie and Kelly came as a set, and this costume works the same way. They both wear pink tutus and shoes. Barbie wears a tiara while Kelly wears a bow.

30. Gymnast Stacie

Inspired by the 1995 doll, Gymnast Stacie wears a sparkling pink bodysuit with silver stars and a braid. A simple but spirited choice that's especially fitting during an Olympic year.

31. Barbie Makeover

This one turns Barbie into an interactive costume. A blonde wig, salon cape and a bag of toy makeup let other kids “style” Barbie throughout the party. A creative DIY option and great for last-minute planning.

32. Original 1991 Stacie

The first Stacie doll came out in 1991. If you’re trying to do a whole family costume with classic Barbies, you don’t want to leave her out. This doll is in a totally 90s outfit with a neon green top, a pink floral skirt and a matching pink jacket. She has fluffy blonde hair and bangs. Try thrifting this Barbie outfit idea for your next 90s theme party.

33. Classic 1960s Skipper

Speaking of classic Barbies, let’s end the list with the original Skipper. Skipper changed a lot over the years, but the original one had light brown hair and wore a red nautical outfit. This outfit may not be well-known, but it pairs perfectly with other classic Barbie outfit ideas and any true Barbie enthusiast will be able to identify it immediately. Or visit the next decade and adorn yourself in a Flower Power alternative for a great 70s outfit.

This is only a fraction of the Barbie outfit ideas you have to choose from. After all, like we said, Barbie can be whatever she wants to be. And she’s been everything from a mermaid to a president, a pop-culture mirror for more than half a century. Dressing like her isn’t about copying a doll — it’s about stepping into that space where fashion meets imagination. Whether you go for Barbie movie outfits, Barbie theme party outfits for adults or a version that’s not pink at all, the fun is in making it your own.

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